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Why more and more companies are choosing sports marketing

Wednesday, March 23, 2011
Posted by: Paco Espinosa comment Comment (0)

Marketing article

Anybody who works in marketing knows well that one of the first and most important things to do is target definition.

Target definition requires a systematic approach: from the analysis of the needs of the market to the analysis of the existence of an economic potential going through the market borders definition till the selection of the sector/sections of the market to be considered.


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